Business

CNN Accidentally Sent Welcome Baskets to Laid-Off CNN+ Employees


  • CNN by accident despatched welcome baskets to staff who have been laid off after CNN+ shut down.
  • CNN+, a paid subscription service, launched in late March and shut down weeks later.
  • The shuttered streaming service left lots of of staff out of jobs, the Wall Street Journal reported.

CNN by accident despatched welcome baskets to staff who have been laid off after the CNN+


streaming

service shuttered. 

The paid streaming subscription service launched on March 29 and introduced it was shutting down on April 21, Insider beforehand reported. 

Per week later, lots of of laid-off staffers obtained welcome items, a few of which had encouraging notes hooked up, in keeping with the Wall Street Journal.

“This is an incredible time to be part of CNN,” one word mentioned, per WSJ. “Build relationships and take time to connect with colleagues and learn so that you make the most of your time here.”

CNN informed WSJ the hampers – which included branded gear, pens, headphones, and a popcorn maker – have been despatched by mistake. 

CNN spent as a lot as $250 million on the launch and noticed meager viewers engagement out of the gate, by no means surpassing 10,000 viewers at any given time, per CNBC

Company insiders blamed former CNN president Jeff Zucker and departed WarnerMedia CEO Jason Kilar for the failure.

“This was all ego. All a power play for a bigger job or independence. Hubris. Nothing more,” one former WarnerMedia exec mentioned of Zucker, Insider beforehand reported. “The only people who ever thought this was a good idea either worked at CNN or were trying to get CNN + to hire them. Nobody else.”

Many CNN+ staff began within the final six months and even mere weeks earlier than the March launch, per WSJ. Employees who don’t discover inner CNN roles will obtain six months’ severance if they do not go away the corporate inside 90 days.

A former designer for CNN+, who spoke to Insider on the situation of anonymity, mentioned they’d solely labored for CNN+ for a couple of months once they came upon the service was shutting down. 

“I remember texting my roommates and telling them I was getting fired,” the worker informed Insider. “Everyone was utterly shocked.”



Source hyperlink

Leave a Reply

Your email address will not be published.

close